With the Rugby Work Cup Final between the Wallabies and the All Blacks upon us, we have to admit there is something inspiring about the defending champions that serves as a good lesson for business leaders. It has to do with the All Blacks work ethic.
If you’re a die-hard fan of any sport, you know you have more access to statistics than ever before.
Just as in sports, businesses are bombarded with more data and information than ever before. Information about how to run your business or be a better leader is all around us, often pulling us in different directions.
This is a problem for motivated business leaders who are constantly being told that their business needs to grow, is not innovative or disruptive enough, needs to do ‘this-or-that’. It creates confusion and distracts from the end game.
If your business is making more money than it spends, meets its tax and compliance requirements, treats its employees fairly and with respect and makes incremental and managed improvements, you should be very proud.
People forget that the bulk of steady performers, like the Ben and Owen Franks of the All Blacks or former English cricketer Graham Thorpe, are still superstars in their own right—even if they are considered journeymen against a legendary rugby union player like Dan Carter.
Dan Carter and Richie McCaw may be in the spotlight heading into the 2015 Rugby World Cup Final, but it’s the cohesion of the team and the day-in, day-out effort that makes the real difference—not just one or two players.
The objective of a business is to be profitable and provide shareholder value. It doesn’t require you to be a market darling, an analyst dream or a quick-witted, ‘front-of-camera’ superstar.
Stick to the basics: Watch your bottom line. Feed your top line.
So, like training for a professional sport, keep putting in the hard yards. Just do what you know your business is good at and do it better than yesterday.